Voice Broadcasts
When you need to get your message out quickly, succinctly and in a cost effective manner Voice Broadcasts are the way to go. Whether you are responding to a negative attack ad, looking to build name recognition or Get Out The Vote (GOTV) you can record your message from anywhere and we can launch with a quick turnaround time.
The Stratics Group uses multiple safeguards to ensure that your calls go out at the right time to the right people. We use the highest quality equipment and telephone infrastructure to ensure your calls are received with crystal clarity.
Listed below are some of the many different ways that political campaigns can use Voice Broadcasts effectively.
- Endorsement Message: A message that is recorded by a celebrity or community leader endorsing or supporting a specific candidate can be highly effective in building name recognition and awareness; especially within ethnic communities which may otherwise be difficult to reach by the candidate.
- Mail Chaser Message (Direct Mail Enhancement): Studies have shown that only 14% of people read your political direct mail and only 20% can recall having received it. A follow up VoiceBroadcast to your direct mailings with a "chase" call can increase the impact of your direct mail campaign. Increase your response rate by tying your written message to an automated one expressing your ideas clearly in your own voice while encouraging a response to your mailing from voters with any questions they may have.
- Event Notification: Increasing attendance and voter participation is key to victory in every campaign. VoiceBroadcast reminder calls provide an efficient, effective method to keep in contact with constituents. Candidates can use reminder calls to maintain their relationship with voters and increase participation for worthy causes and rallies.
- Name Recognition or Profile Message: A voter needs to see or hear your name 5-8 times before they will remember it. VoiceBroadcasting is highly effective for increasing name recognition because it is quick, relatively cheap and can add another layer to your communication, and this increases the chance of retention. A personalized message allows you to get your name out amongst the public. In addition, with Call Display, an individual is able to have their name appear on peoples phones further enhancing name recognition.
- Advance Poll Messages: Increasingly advance polls decide election outcomes. In a highly polarized electorate, it is more important than ever before to take advantage of the early voting possibilities. With a recorded message by a candidate to identified supporters, a campaign can increase the turnout of their supporters at the advanced polls. This message can be sent out either the day of the advanced polls or the day before the advanced polls open.
- Get Out The Vote (GOTV): A message from a candidate to identified supporters and possible supporters is an inexpensive, yet highly effective means to get people out to the polls. Typically this message goes out the day before the election or Election Day afternoon to get people’s voicemail so they can listen to it later if they are not home. This is an important means to help win close elections.
- Emergency Get out the Vote (GOTV) Message: This is a last minute appeal/thank you to your identified and possible vote. Typically this message goes out around the time people begin to arrive home from work or later. This message thanks them for their support if they have already voted and urges them to go to the polls if they have not yet voted. Elections are won and lost by a few votes all of the time and the goal is to create a sense of urgency to get out to the polls.